*,*::before,*::after{margin:0;padding:0;box-sizing:border-box;}
:root{
  --bg:#f5f2ee;
  --white:#faf8f5;
  --ink:#1a1410;
  --ink2:#2e2a24;
  --grey:#3d3830;
  --grey2:#6b6560;
  --border:#e2ddd7;
  --blue:#1a1410;
  --blue-light:#eeeae4;
  --blue-mid:#d4cfc8;
  --accent:#c9940a;
  --card:#faf8f5;
  --serif:'Playfair Display',serif;
  --sans:'Instrument Sans',sans-serif;
  --radius:4px;
}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%;text-size-adjust:100%;}
body{background:var(--bg);color:var(--ink);font-family:var(--sans);overflow-x:hidden;-webkit-font-smoothing:antialiased;}

/* NAV */
nav{
  position:fixed;top:0;left:0;right:0;z-index:100;
  display:flex;align-items:center;justify-content:space-between;
  padding:0 56px;height:68px;
  background:rgba(26,20,16,0.96);
  -webkit-backdrop-filter:blur(16px);
  backdrop-filter:blur(16px);
  border-bottom:1px solid rgba(255,255,255,0.1);
}
.logo{
  font-family:var(--serif);font-size:22px;font-weight:700;
  color:var(--ink);text-decoration:none;letter-spacing:-0.5px;
  display:flex;align-items:center;gap:2px;
}
nav .logo{color:var(--white);}
.logo-dot{color:#c9940a;font-size:22px;line-height:0;position:relative;top:1px;margin-left:-2px;}
.nav-links{display:flex;gap:40px;list-style:none;position:absolute;left:50%;transform:translateX(-50%);}
.nav-links a{
  font-size:13px;font-weight:500;letter-spacing:0.08em;text-transform:capitalize;
  color:rgba(250,248,245,0.6);text-decoration:none;transition:color 0.15s;
}
.nav-links a:hover{color:var(--white);}
.nav-links a.active{color:var(--white);border-bottom:1px solid var(--accent);padding-bottom:3px;}
.nav-cta{
  display:inline-flex;align-items:center;gap:8px;
  background:transparent;color:var(--accent);border:1.5px solid var(--ink);
  font-size:13px;font-weight:600;letter-spacing:0.08em;text-transform:uppercase;
  text-decoration:none;padding:13px 27px;border-radius:2px;
  transition:all 0.15s;white-space:nowrap;
}
.nav-cta:hover{border-color:var(--white);background:rgba(255,255,255,0.08);transform:translateY(-2px);box-shadow:0 6px 20px rgba(0,0,0,0.35);}

/* MOBILE NAV TOGGLE (hamburger) — hidden on desktop, shown + wired up under 768px below */
.nav-toggle{display:none;flex-direction:column;justify-content:center;gap:5px;width:32px;height:32px;background:none;border:none;padding:0;cursor:pointer;z-index:101;position:relative;}
.nav-toggle span{display:block;width:100%;height:2px;background:var(--white);border-radius:2px;transition:transform 0.25s ease, opacity 0.2s ease;}
nav.nav-open .nav-toggle span:nth-child(1){transform:translateY(7px) rotate(45deg);}
nav.nav-open .nav-toggle span:nth-child(2){opacity:0;}
nav.nav-open .nav-toggle span:nth-child(3){transform:translateY(-7px) rotate(-45deg);}

/* MOTION BANNER — slow Ken Burns drift on a static image, no video needed */
.motion-banner{position:relative;overflow:hidden;width:100%;aspect-ratio:1915/821;max-height:70vh;background:var(--ink);}
.motion-banner img{
  width:100%;height:100%;object-fit:cover;display:block;
  transform-origin:62% 42%;
  animation:kenBurns 28s ease-in-out infinite alternate;
  will-change:transform;
}
@keyframes kenBurns{
  0%{transform:scale(1) translate(0,0);}
  100%{transform:scale(1.09) translate(-1.6%,-1.1%);}
}
@media (prefers-reduced-motion: reduce){
  .motion-banner img{animation:none;}
}
@media (max-width:768px){
  .motion-banner{aspect-ratio:4/5;max-height:none;}
}

/* VIDEO HERO */
.video-hero{position:relative;overflow:hidden;width:100%;aspect-ratio:16/9;background:var(--ink);margin-top:68px;}
.video-hero video{width:100%;height:100%;object-fit:cover;display:block;}
.video-hero::before{
  content:'';position:absolute;inset:0;z-index:1;
  background:
    linear-gradient(90deg, rgba(10,8,6,0.94) 0%, rgba(10,8,6,0.85) 38%, rgba(10,8,6,0.65) 68%, rgba(10,8,6,0.72) 100%),
    rgba(10,8,6,0.4);
}
.video-hero-content{
  position:absolute;z-index:2;top:0;left:0;width:100%;height:min(100%, calc(100vh - 68px));
  display:flex;flex-direction:column;justify-content:center;
  padding:0 64px 72px;max-width:860px;
}
.video-hero-eyebrow{
  display:inline-flex;align-items:center;gap:10px;line-height:1;
  font-size:16px;font-weight:600;letter-spacing:0.14em;text-transform:uppercase;
  color:var(--accent);margin-bottom:28px;
}
.video-hero-title{
  font-family:var(--serif);font-size:clamp(56px,7.5vw,98px);
  font-weight:700;letter-spacing:-2.5px;line-height:1.03;
  color:#fff;margin-bottom:28px;
}
.video-hero-title em{font-style:italic;color:var(--accent);}
.video-hero-sub{font-size:21px;line-height:1.65;color:rgba(255,255,255,0.75);max-width:580px;margin-bottom:40px;}
.video-hero-actions{display:flex;align-items:center;gap:28px;flex-wrap:wrap;}
.video-hero-actions .btn-white{font-size:14px;padding:16.5px 34.5px;border-color:rgba(255,255,255,0.55);}
.video-hero-actions .btn-white:hover{background:rgba(255,255,255,0.12);}
.video-hero-actions .btn-secondary{font-size:13px;}
@media (max-width:768px){
  .video-hero{aspect-ratio:4/5;margin-top:56px;}
  .video-hero video{object-position:90.3% center;}
  .video-hero-content{
    padding:20px 20px 48px;max-width:100%;
    justify-content:center;
    /* sits just above centre; falls back to top-aligned if the copy is taller than the frame */
    justify-content:safe center;
  }
  .video-hero-eyebrow{font-size:12px;letter-spacing:0.12em;margin-bottom:20px;}
  .video-hero-title{font-size:clamp(46px,13.5vw,58px);letter-spacing:-1.5px;line-height:1;}
  .video-hero-sub{font-size:17px;}
}
/* phone in landscape: short viewport, so go back to the 16:9 frame */
@media (max-width:1024px) and (orientation:landscape) and (max-height:600px){
  .video-hero{aspect-ratio:16/9;}
  .video-hero video{object-position:center center;}
  .video-hero-content{
    /* the hero is taller than the screen here, so measure against the visible strip below the nav */
    height:min(100%, calc(100dvh - 56px));
    /* top-align with a measured offset: centring here depends on the copy fitting, and collapses
       the block onto the top edge the moment it does not */
    justify-content:flex-start;
    padding:clamp(34px,13vh,72px) 28px 16px;
  }
  .video-hero-eyebrow{font-size:11px;margin-bottom:10px;}
  .video-hero-title{font-size:clamp(28px,5.2vw,38px);letter-spacing:-1px;margin-bottom:12px;}
  /* same measure as desktop (580px at 21px) in em, so the copy breaks on the same word */
  .video-hero-sub{font-size:14px;line-height:1.45;max-width:27.6em;margin-bottom:16px;}
  /* secondary link sits below the button, not alongside it */
  .video-hero-actions{flex-direction:column;align-items:flex-start;gap:12px;}
  /* the narrow-screen rule stretches this to full width, which costs a whole row of height */
  .video-hero-actions .btn-white{font-size:12px;padding:10px 20px;width:auto;}
  .video-hero-actions .btn-secondary{font-size:12px;}
}

/* PAGE HEADER (subpages) */
.page-header{padding:168px 48px 0;max-width:1200px;margin:0 auto;}
.page-header .eyebrow{margin-bottom:20px;}
.case-page-header{padding-top:110px;}
@media (max-width:768px){.case-page-header{padding-top:130px;}}

/* HERO */
.hero{
  padding:56px 56px 56px;
  max-width:100%;margin:0 auto;
  display:grid;grid-template-columns:1fr 1fr;
  gap:80px;align-items:center;
}
.hero-eyebrow{
  display:inline-flex;align-items:center;gap:10px;
  color:var(--grey);font-size:10px;font-weight:600;letter-spacing:0.2em;
  text-transform:uppercase;margin-bottom:28px;
  border:none;background:none;padding:0;border-radius:0;
}
@keyframes blink{0%,100%{opacity:1;}50%{opacity:0.3;}}
.hero-title{
  font-family:var(--serif);font-size:clamp(48px,5.5vw,80px);
  font-weight:700;letter-spacing:-3px;line-height:1.03;
  color:var(--ink);margin-bottom:24px;
}
.hero-title em{font-style:italic;color:#c9940a;font-weight:400;}
.hero-body{
  font-size:18px;line-height:1.8;color:var(--grey);
  max-width:460px;margin-bottom:40px;
  font-weight:400;
}
.hero-actions{display:flex;align-items:center;gap:20px;margin-bottom:52px;}
.btn-primary{
  background:#7ED957;color:#1a1410;
  font-size:12px;font-weight:600;letter-spacing:0.08em;text-transform:uppercase;
  text-decoration:none;padding:14px 28px;border-radius:2px;
  transition:all 0.15s;display:inline-flex;align-items:center;gap:10px;
}
.btn-primary:hover{background:#6bc94a;transform:translateY(-1px);}
.btn-secondary{
  color:var(--grey);font-size:13px;font-weight:500;letter-spacing:0.06em;text-transform:uppercase;
  text-decoration:none;display:inline-flex;align-items:center;gap:6px;
  transition:color 0.15s;border-bottom:1px solid var(--border);padding-bottom:2px;
}
.btn-secondary:hover{color:var(--ink);border-color:var(--ink);}
.hero-trust{
  display:flex;align-items:center;gap:12px;
  font-size:11px;color:var(--grey2);letter-spacing:0.04em;
}
.trust-avatars{display:flex;}
.trust-avatar{
  width:28px;height:28px;border-radius:50%;
  border:2px solid var(--bg);
  background:var(--blue-mid);margin-left:-8px;
  display:flex;align-items:center;justify-content:center;
  font-size:10px;font-weight:600;color:var(--ink);
}
.trust-avatar:first-child{margin-left:0;}

/* HERO RIGHT — CARD STACK */
.hero-right{position:relative;}
.hero-card{
  background:var(--white);border:1px solid var(--border);
  border-radius:var(--radius);padding:24px;
  box-shadow:0 2px 16px rgba(0,0,0,0.06);
}
.hero-card-main{margin-bottom:16px;}
.hc-label{font-size:10px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:var(--grey2);margin-bottom:16px;}
.hc-metric-row{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-bottom:16px;}
.hc-metric{background:var(--bg);border-radius:2px;padding:14px;}
.hc-metric-n{font-family:var(--serif);font-size:26px;font-weight:700;color:var(--ink);line-height:1;}
.hc-metric-n span{color:var(--ink);}
.hc-metric-l{font-size:10px;color:var(--grey2);margin-top:4px;letter-spacing:0.04em;}
.hc-bar-label{font-size:10px;color:var(--grey2);margin-bottom:8px;display:flex;justify-content:space-between;}
.hc-bars{display:flex;align-items:flex-end;gap:4px;height:48px;}
.hc-bar{flex:1;background:var(--blue-mid);border-radius:3px 3px 0 0;transition:background 0.2s;}
.hc-bar.active{background:var(--blue);}
.hc-bar:hover{background:var(--blue);}
.hc-verified{
  display:flex;align-items:center;gap:6px;
  font-size:10px;color:var(--grey2);margin-top:12px;padding-top:12px;
  border-top:1px solid var(--border);
}
.hc-verified::before{content:'';display:block;width:6px;height:6px;background:var(--ink);border-radius:50%;}

.hero-card-small{
  background:var(--white);border:1px solid var(--border);
  border-radius:var(--radius);padding:16px 20px;
  box-shadow:0 2px 12px rgba(0,0,0,0.06);
  display:flex;align-items:center;gap:14px;
  margin-bottom:12px;
}
.hcs-title{font-size:13px;font-weight:600;color:var(--ink);margin-bottom:2px;}
.hcs-sub{font-size:11px;color:var(--grey2);}
.hcs-val{margin-left:auto;font-family:var(--serif);font-size:20px;font-weight:700;color:var(--ink);}

/* LOGOS */
.logos-section{
  border-top:1px solid var(--border);border-bottom:1px solid var(--border);
  padding:28px 48px;
  display:flex;align-items:center;gap:16px;
  overflow:hidden;
}
.logos-label{font-size:11px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;color:var(--grey2);white-space:nowrap;margin-right:16px;}
.logos-track{display:flex;gap:48px;animation:logoScroll 20s linear infinite;width:max-content;}
.logo-item{font-size:14px;font-weight:600;color:var(--grey2);letter-spacing:-0.3px;white-space:nowrap;opacity:0.5;cursor:default;transition:all 0.2s;}
.logo-item:hover{opacity:1;}
.logo-item:nth-child(1):hover,.logo-item:nth-child(7):hover{color:#7ED957;}
.logo-item:nth-child(2):hover,.logo-item:nth-child(8):hover{color:#0a6b6b;}
.logo-item:nth-child(3):hover,.logo-item:nth-child(9):hover{color:#b8960c;}
.logo-item:nth-child(4):hover,.logo-item:nth-child(10):hover{color:#c0392b;}
.logo-item:nth-child(5):hover,.logo-item:nth-child(11):hover{color:#8e44ad;}
.logo-item:nth-child(6):hover,.logo-item:nth-child(12):hover{color:#2980b9;}
@keyframes logoScroll{from{transform:translateX(0);}to{transform:translateX(-50%);}}

/* SECTIONS */
.section{padding:64px 48px;max-width:1200px;margin:0 auto;}
.section-full{padding:56px 0;}
.section-full-inner{max-width:1200px;margin:0 auto;padding:0 48px;}

.eyebrow{
  display:inline-flex;align-items:center;gap:8px;
  font-size:13px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;
  color:var(--ink);margin-bottom:18px;
}

/* fixes 'fi'/'fl' letter collisions caused by negative letter-spacing disabling ligature kerning */
.ls-fix{letter-spacing:normal;}

.section-title{
  font-family:var(--serif);font-size:clamp(40px,4.5vw,60px);
  font-weight:700;letter-spacing:-0.5px;line-height:1.1;
  color:var(--ink);margin-bottom:16px;
}
.section-title em{font-style:italic;color:#c9940a;}
.section-sub{font-size:18px;line-height:1.7;color:var(--grey);max-width:600px;}

/* METRICS BAND */
.metrics-band{
  background:var(--white);border-top:1px solid var(--border);border-bottom:1px solid var(--border);padding:0 48px;
}
.metrics-band-inner{
  max-width:1200px;margin:0 auto;
  display:grid;grid-template-columns:repeat(4,1fr);
  border-left:1px solid var(--border);
}
.mb-item{
  background:var(--white);padding:48px 40px;
  border-right:1px solid var(--border);
}
.mb-item:last-child{border-right:none;}
.mb-n{
  font-family:var(--serif);font-size:52px;font-weight:900;
  color:var(--ink);letter-spacing:-2px;line-height:1;margin-bottom:8px;
}
.mb-n span{color:var(--ink);}
.mb-l{font-size:12px;letter-spacing:0.08em;text-transform:uppercase;color:var(--grey2);}

/* HOW IT WORKS */
.steps{margin-top:40px;border-top:1px solid var(--border);}
.step{
  display:grid;grid-template-columns:80px 1fr 1fr;
  align-items:center;gap:48px;
  padding:48px 0;
  border-bottom:1px solid var(--border);
  transition:background 0.2s;
}
.step:hover{background:rgba(26,86,255,0.02);}
.step-num{
  font-family:var(--serif);font-size:52px;font-weight:900;
  color:var(--border);line-height:1;letter-spacing:-2px;
}
.step:hover .step-num{color:var(--blue-mid);}
.step-title{font-family:var(--serif);font-size:36px;font-weight:700;letter-spacing:-1px;color:var(--ink);margin-bottom:10px;}
.step-body{font-size:16px;line-height:1.7;color:var(--grey);}
.step-tag{
  display:inline-flex;align-items:center;gap:6px;
  background:var(--blue-light);color:var(--grey);
  font-size:12px;font-weight:600;letter-spacing:0.06em;
  padding:5px 10px;border-radius:2px;margin-top:12px;
}

/* CASE STUDY */
.case-section{background:var(--white);border-top:1px solid var(--border);border-bottom:1px solid var(--border);}
.case-inner{
  max-width:1200px;margin:0 auto;padding:56px 48px 120px;
}
.case-card{
  border:1px solid var(--border);border-radius:4px;
  overflow:hidden;
}
.case-top{
  display:grid;grid-template-columns:1fr 1fr;
  border-bottom:1px solid var(--border);
}
.case-top-left{padding:48px;border-right:1px solid var(--border);}
.case-client-tag{
  display:inline-flex;align-items:center;gap:8px;
  background:var(--blue-light);color:var(--grey);
  font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;
  padding:5px 10px;border-radius:2px;margin-bottom:20px;
}
.case-client-name{
  font-family:var(--serif);font-size:46px;font-weight:700;
  letter-spacing:-2px;line-height:1.1;margin-bottom:8px;
}
.case-client-name em{font-style:italic;color:#c9940a;}
.case-meta-tags{display:flex;gap:8px;flex-wrap:wrap;margin-bottom:28px;}
.case-meta-tag{
  background:var(--bg);border:1px solid var(--border);
  font-size:12px;color:var(--grey);
  padding:4px 10px;border-radius:2px;
}
.case-brief-label{font-size:11px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;color:var(--grey2);margin-bottom:10px;}
.case-brief-text{font-size:18px;line-height:1.7;color:var(--grey);margin-bottom:24px;}
.case-approach{display:flex;flex-direction:column;gap:10px;}
.approach-row{display:flex;gap:12px;align-items:flex-start;}
.approach-n{
  font-size:11px;font-weight:700;color:var(--ink);
  background:var(--blue-light);width:22px;height:22px;
  border-radius:50%;display:flex;align-items:center;justify-content:center;
  flex-shrink:0;margin-top:1px;
}
.approach-t{font-size:16px;color:var(--ink2);line-height:1.5;}

.case-top-right{padding:48px;display:flex;flex-direction:column;gap:16px;}
.case-metrics-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin-bottom:8px;}
.case-metric-card{
  background:var(--bg);border-radius:2px;padding:20px;
  border:1px solid var(--border);
}
.cmn{font-family:var(--serif);font-size:44px;font-weight:700;color:var(--ink);letter-spacing:-2px;line-height:1;}
.cmn span{color:var(--ink);}
.cml{font-size:11px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;color:var(--grey2);margin-top:6px;}

.case-bottom{padding:32px 48px;background:var(--bg);display:flex;align-items:center;gap:20px;}
.quote-mark{font-family:var(--serif);font-size:64px;color:var(--blue-mid);line-height:1;flex-shrink:0;}
.case-quote-text{font-family:var(--serif);font-size:20px;font-style:italic;line-height:1.6;color:var(--ink2);flex:1;}
.case-quote-attr{font-size:12px;font-weight:600;letter-spacing:0.08em;text-transform:uppercase;color:var(--grey2);margin-top:8px;}

/* WHAT SETS US APART */
.apart-grid{
  display:grid;grid-template-columns:1fr 1fr;
  gap:40px;margin-top:40px;align-items:start;
}
.apart-left{}
.apart-cards{display:flex;flex-direction:column;gap:12px;margin-top:0;}
.apart-card{
  background:var(--white);border:1px solid var(--border);
  border-radius:var(--radius);padding:24px;
  transition:all 0.2s;cursor:default;
}
.apart-card:hover{border-color:var(--blue-mid);box-shadow:0 4px 20px rgba(26,20,16,0.15);}
.apart-card.featured{border-color:var(--ink);background:var(--blue-light);}
.ac-title{font-size:17px;font-weight:600;color:var(--ink);margin-bottom:7px;}
.ac-body{font-size:16px;line-height:1.7;color:var(--grey);}

.apart-right{
  background:var(--white);border:1px solid var(--border);border-radius:4px;
  padding:40px;color:var(--ink);position:sticky;top:80px;
}
.apart-right-title{font-family:var(--serif);font-size:31px;font-weight:700;letter-spacing:-1px;margin-bottom:24px;line-height:1.2;}
.apart-right-title em{font-style:italic;color:#c9940a;}
.funnel{display:flex;flex-direction:column;gap:0;}
.funnel-item{
  position:relative;padding:16px 20px;
  background:var(--bg);
  border:1px solid var(--border);
  border-radius:2px;margin-bottom:8px;
  display:flex;align-items:center;justify-content:space-between;
}
.funnel-item.highlight{background:#7ED957;border-color:#7ED957;}
.fi-label{font-size:12px;font-weight:600;letter-spacing:0.06em;text-transform:uppercase;color:var(--grey);}
.funnel-item.highlight .fi-label{color:#1a1410;}
.fi-val{font-family:var(--serif);font-size:22px;font-weight:700;color:var(--ink);letter-spacing:-0.5px;}
.funnel-item.highlight .fi-val{color:#1a1410;}
.funnel-arrow{text-align:center;color:var(--grey);font-size:12px;margin:-2px 0;padding:2px 0;}
.apart-stat{
  margin-top:24px;padding-top:24px;
  border-top:1px solid var(--border);
  display:flex;align-items:center;justify-content:space-between;
}
.as-label{font-size:13px;color:var(--grey2);}
.as-val{font-family:var(--serif);font-size:31px;font-weight:700;color:var(--ink);}
.as-val span{color:var(--ink);}

/* TESTIMONIALS */
.testi-section{background:var(--white);border-top:1px solid var(--border);}
.testi-inner{max-width:1200px;margin:0 auto;padding:64px 48px;}
.testi-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:32px;}
.testi-card{
  background:var(--bg);border:1px solid var(--border);
  border-radius:var(--radius);padding:28px;
}
.testi-stars{color:#f59e0b;font-size:15px;margin-bottom:16px;letter-spacing:2px;}
.testi-text{font-size:17px;line-height:1.7;color:var(--ink2);margin-bottom:20px;font-style:italic;}
.testi-attr{display:flex;align-items:center;gap:10px;}
.testi-avatar{
  width:38px;height:38px;border-radius:50%;
  background:var(--blue-light);display:flex;align-items:center;
  justify-content:center;font-size:13px;font-weight:700;color:var(--ink);
  flex-shrink:0;
}
.testi-name{font-size:14px;font-weight:600;color:var(--ink);}
.testi-role{font-size:12px;color:var(--grey2);}

/* OFFER */
.offer-section{
  background:var(--bg);border-top:none;
  padding:140px 48px;text-align:center;
}
.offer-inner{max-width:720px;margin:0 auto;}
.offer-eyebrow{
  display:inline-flex;align-items:center;gap:8px;
  background:var(--blue-light);color:var(--grey);
  font-size:12px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;
  padding:6px 14px;border-radius:2px;margin-bottom:28px;
}
.offer-title{
  font-family:var(--serif);font-size:clamp(48px,6.5vw,88px);
  font-weight:900;letter-spacing:-1px;line-height:1;
  color:var(--ink);margin-bottom:24px;
}
.offer-title em{font-style:italic;color:#c9940a;}
.offer-body{font-size:21px;line-height:1.7;color:var(--grey);margin-bottom:24px;}
.offer-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:12px;margin-bottom:40px;}
.offer-card{
  background:var(--bg);border:1px solid var(--border);
  border-radius:2px;padding:20px;text-align:left;
}
.oc-n{font-size:11px;font-weight:700;letter-spacing:0.15em;text-transform:uppercase;color:var(--ink);margin-bottom:8px;}
.oc-t{font-size:15px;font-weight:600;color:var(--ink);margin-bottom:4px;}
.oc-d{font-size:13px;color:var(--grey);line-height:1.5;}
.btn-white{
  display:inline-flex;align-items:center;gap:8px;
  background:transparent;color:var(--accent);border:1.5px solid var(--ink);
  font-size:14px;font-weight:600;letter-spacing:0.08em;text-transform:uppercase;
  text-decoration:none;padding:15px 31px;border-radius:2px;
  transition:all 0.15s;margin-bottom:16px;
}
.btn-white:hover{background:var(--ink);transform:translateY(-2px);box-shadow:0 6px 20px rgba(26,20,16,0.15);}
.offer-limit{font-size:13px;color:var(--grey2);}
.offer-limit strong{color:var(--ink);}

/* FOOTER */
footer{
  background:var(--ink2);padding:64px 48px 40px;
}
.footer-inner{max-width:1200px;margin:0 auto;}
.footer-top{
  display:grid;grid-template-columns:1.5fr 1fr 1fr 1fr;
  gap:48px;padding-bottom:48px;
  border-bottom:1px solid rgba(255,255,255,0.08);
  margin-bottom:32px;
}
.footer-logo{
  font-family:var(--serif);font-size:31px;font-weight:700;
  color:#fff;letter-spacing:-1px;margin-bottom:12px;
}
.footer-logo span{color:#c9940a;}
.footer-tagline{font-size:14px;color:rgba(255,255,255,0.45);line-height:1.6;margin-bottom:20px;}
.footer-contact{color:#fff;font-size:14px;text-decoration:underline;display:block;margin-bottom:4px;}
.footer-contact:hover{color:#fff;}
.footer-col-title{font-size:12px;font-weight:600;letter-spacing:0.1em;text-transform:uppercase;color:rgba(255,255,255,0.3);margin-bottom:16px;}
.footer-link{display:block;font-size:14px;color:rgba(255,255,255,0.55);text-decoration:none;margin-bottom:10px;transition:color 0.15s;}
.footer-link:hover{color:#fff;}
.footer-bottom{display:flex;justify-content:space-between;font-size:12px;color:rgba(255,255,255,0.25);letter-spacing:0.05em;}

/* DARK SECTION */
.section-dark{background:var(--ink);}
.section-dark .eyebrow{color:var(--white);}
.section-dark .section-title{color:var(--white);}
.section-dark .section-title em{color:var(--accent);}
.section-dark .section-sub{color:rgba(250,248,245,0.6);}
.section-dark .steps{border-top-color:rgba(255,255,255,0.1);}
.section-dark .step{border-bottom-color:rgba(255,255,255,0.1);}
.section-dark .step:hover{background:rgba(255,255,255,0.02);}
.section-dark .step-num{color:rgba(255,255,255,0.15);}
.section-dark .step:hover .step-num{color:rgba(255,255,255,0.3);}
.section-dark .step-title{color:var(--white);}
.section-dark .step-body{color:rgba(250,248,245,0.6);}
.section-dark .step-tag{background:rgba(255,255,255,0.08);color:rgba(250,248,245,0.7);}

/* DISCIPLINE / GROWING ROWS — replaces boxed cards with a plain divided list */
.disciplines{margin-top:28px;border-top:1px solid var(--border);}
.discipline-row{display:grid;grid-template-columns:70px 260px 1fr;gap:32px;align-items:start;padding:20px 0;border-bottom:1px solid var(--border);}
.discipline-num{font-family:var(--serif);font-size:29px;font-weight:700;color:var(--blue-mid);letter-spacing:-1px;line-height:1;}
.discipline-title{font-size:19px;font-weight:600;color:var(--ink);line-height:1.3;}
.discipline-body{font-size:16px;line-height:1.7;color:var(--grey);}
@media (max-width:1024px){
  .discipline-row{grid-template-columns:1fr !important;gap:8px;padding:18px 0;}
}

/* SERVICES GRID (homepage) */
.services-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:28px;}
.service-card{
  display:flex;flex-direction:column;justify-content:flex-end;
  position:relative;isolation:isolate;overflow:hidden;
  min-height:260px;background-color:var(--ink);background-size:cover;background-position:center;
  border:1px solid var(--border);border-radius:var(--radius);padding:24px;text-decoration:none;
  transition:all 0.2s;
}
.service-card::before{
  content:'';position:absolute;inset:0;z-index:0;
  background:linear-gradient(180deg, rgba(26,20,16,0.35) 0%, rgba(26,20,16,0.82) 75%);
}
.service-card > *{position:relative;z-index:1;}
.service-card:hover{border-color:var(--ink);box-shadow:0 8px 28px rgba(26,20,16,0.25);transform:translateY(-2px);}
.service-card-num{font-size:11px;font-weight:600;letter-spacing:0.12em;text-transform:uppercase;color:var(--accent);margin-bottom:14px;}
.service-card-title{font-family:var(--serif);font-size:23px;font-weight:700;color:#fff;letter-spacing:-0.5px;margin-bottom:10px;line-height:1.2;}
.service-card-body{font-size:15px;line-height:1.6;color:rgba(255,255,255,0.8);margin-bottom:18px;}
.service-card-link{font-size:12px;font-weight:600;letter-spacing:0.08em;text-transform:uppercase;color:#fff;display:inline-flex;align-items:center;gap:6px;transition:color 0.15s;}
.service-card:hover .service-card-link{color:var(--accent);}
.service-card.sc-ads{background-image:url(https://images.unsplash.com/photo-1622782914767-404fb9ab3f57?q=80&w=1600&auto=format&fit=crop);}
.service-card.sc-seo{background-image:url(https://images.unsplash.com/photo-1619468129361-605ebea04b44?q=80&w=1600&auto=format&fit=crop);}
.service-card.sc-social{background-image:url(https://images.unsplash.com/photo-1724862936518-ae7fcfc052c1?q=80&w=1600&auto=format&fit=crop);}
.service-card.sc-video{background-image:url(https://images.unsplash.com/photo-1632187981988-40f3cbaeef5e?q=80&w=1600&auto=format&fit=crop);}
.service-card.sc-web{background-image:url(https://images.unsplash.com/photo-1498050108023-c5249f4df085?q=80&w=1600&auto=format&fit=crop);}
@media (max-width:1024px){.services-grid{grid-template-columns:repeat(2,1fr);}}
@media (max-width:768px){.services-grid{grid-template-columns:1fr;}}

/* SERVICE PAGE PROOF STRIP */
.service-proof{background:var(--white);border:1px solid var(--border);border-radius:var(--radius);padding:0;overflow:hidden;margin-top:36px;display:grid;grid-template-columns:repeat(3,1fr);}
.service-proof-item{padding:32px;border-right:1px solid var(--border);}
.service-proof-item:last-child{border-right:none;}
.sp-n{font-family:var(--serif);font-size:37px;font-weight:700;color:var(--ink);letter-spacing:-1px;line-height:1;margin-bottom:6px;}
.sp-l{font-size:12px;letter-spacing:0.06em;text-transform:uppercase;color:var(--grey2);}
@media (max-width:768px){.service-proof{grid-template-columns:1fr;}.service-proof-item{border-right:none;border-bottom:1px solid var(--border);}.service-proof-item:last-child{border-bottom:none;}}

/* SERVICE PAGE CLOSING CTA */
.service-cta{text-align:center;padding:96px 48px;background:var(--bg);border-top:1px solid var(--border);}
.service-cta-inner{max-width:560px;margin:0 auto;}
@media (max-width:768px){.service-cta{padding:56px 20px;}}

/* STORY TEXT */
.story-text{max-width:1104px;}
.story-text p{font-size:17px;line-height:1.75;color:var(--grey);margin-bottom:20px;}
.story-text p:last-child{margin-bottom:0;}

/* KAIROS MARK */
.kairos-mark{display:flex;justify-content:center;margin:32px auto 32px;}
.kairos-mark svg{width:clamp(220px,28vw,340px);height:auto;display:block;overflow:visible;}
.kairos-mark .draw{fill:none;stroke:rgba(250,248,245,0.85);stroke-width:2;stroke-linecap:round;stroke-linejoin:round;transition:stroke-dashoffset 1s ease;}
.kairos-mark .draw.blade{fill:rgba(250,248,245,0.06);}
.kairos-mark .reveal-fill{opacity:0;transition:opacity 0.8s ease;}
.kairos-mark .forelock{fill:var(--accent);}
.kairos-mark .anchor{fill:var(--accent);}

/* REVEAL ANIMATIONS */
.r{opacity:0;transform:translateY(24px);transition:opacity 0.6s ease,transform 0.6s ease;}
.r.on{opacity:1;transform:translateY(0);}
.r2{opacity:0;transform:translateY(16px);transition:opacity 0.6s ease,transform 0.6s ease;}
.r2.on{opacity:1;transform:translateY(0);}
.rd{transition-delay:0.1s!important;}
.rd2{transition-delay:0.2s!important;}
.rd3{transition-delay:0.3s!important;}

/* =====================
   TABLET (768px–1024px)
   ===================== */
@media (max-width:1024px){
  nav{padding:0 28px;}
  .nav-links{gap:24px;}

  .hero{
    grid-template-columns:1fr;
    gap:40px;
    padding:120px 28px 60px;
  }
  .hero-title{font-size:clamp(40px,8vw,56px);}
  .hero-sub{font-size:clamp(16px,2.5vw,22px);}

  .metrics-bar{grid-template-columns:repeat(3,1fr);}

  .section{padding:44px 28px;}
  .section-full-inner{padding:0 28px;}
  .page-header{padding:120px 28px 0;}

  .metrics-band-inner{grid-template-columns:repeat(2,1fr);}
  .mb-item:nth-child(2){border-right:none;}
  .mb-item:nth-child(3){border-top:1px solid rgba(255,255,255,0.08);}

  .case-inner{padding:60px 28px;}
  .case-top{grid-template-columns:1fr;}
  .case-top-left{border-right:none;border-bottom:1px solid var(--border);}

  .apart-grid{grid-template-columns:1fr;gap:32px;}
  .apart-right{position:static;}

  .testi-grid{grid-template-columns:1fr;}

  .offer-section{padding:72px 28px;}
  .offer-cards{grid-template-columns:1fr;}

  .footer-top{grid-template-columns:1fr 1fr;gap:32px;}

  .process-grid{grid-template-columns:1fr;}
  .step{grid-template-columns:60px 1fr;gap:24px;}
  .step .step-body{grid-column:2;}

  .global-metrics{grid-template-columns:repeat(2,1fr);}
  .gm:nth-child(2){border-right:none;}
  .gm:nth-child(3){border-top:1px solid var(--border);}
}

/* =====================
   MOBILE (under 768px)
   ===================== */
@media (max-width:768px){
  /* NAV */
  nav{padding:0 20px;height:56px;}
  .logo{font-size:18px;}
  .nav-cta{font-size:11px;padding:8px 14px;}
  .nav-toggle{display:flex;position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);}
  .nav-links{
    display:flex;flex-direction:column;gap:0;
    position:absolute;left:0;right:0;top:56px;transform:none;
    background:rgba(26,20,16,0.98);
    max-height:0;overflow:hidden;
    transition:max-height 0.3s ease;
  }
  nav.nav-open .nav-links{max-height:400px;border-bottom:1px solid rgba(255,255,255,0.1);}
  .nav-links li{width:100%;}
  .nav-links a{display:block;padding:16px 20px;border-top:1px solid rgba(255,255,255,0.08);}
  .nav-links a.active{border-bottom:none;padding-bottom:16px;background:rgba(255,255,255,0.05);}

  /* PAGE HEADER */
  .page-header{padding:96px 20px 0;}

  /* HERO */
  .hero{
    grid-template-columns:1fr;
    gap:32px;
    padding:88px 20px 48px;
  }
  .hero-title{font-size:clamp(36px,10vw,48px);letter-spacing:-2px;}
  .hero-sub{font-size:18px;}
  .hero-body{font-size:15px;}
  .hero-actions{flex-direction:column;align-items:flex-start;gap:12px;}
  .btn-primary{width:100%;justify-content:center;}
  .hero-card-main{padding:20px;}
  .hc-metric-row{grid-template-columns:repeat(3,1fr);gap:8px;}
  .hc-metric-n{font-size:20px;}
  .hero-card-small{padding:12px 16px;}
  .hcs-val{font-size:16px;}

  /* METRICS BAR */
  .metrics-bar{grid-template-columns:1fr;}
  .metric{border-right:none;border-bottom:1px solid var(--border);padding:20px 0;}
  .metric:last-child{border-bottom:none;}
  .metric-n{font-size:11px;}

  /* LOGOS */
  .logos-section{padding:16px 20px;}
  .logos-label{display:none;}

  /* GLOBAL METRICS */
  .global-metrics{grid-template-columns:1fr 1fr;}
  .gm{padding:28px 20px;}
  .gm-n{font-size:32px;}
  .gm:nth-child(2){border-right:none;}
  .gm:nth-child(3){border-top:1px solid var(--border);}
  .gm:nth-child(4){border-top:1px solid var(--border);border-right:none;}

  /* SECTIONS */
  .section{padding:32px 20px;}
  .section-title{font-size:clamp(32px,8vw,44px);letter-spacing:-0.5px;}
  .section-full-inner{padding:0 20px;}

  /* CASE STUDY */
  .case-inner{padding:48px 20px;}
  .case-header{padding:48px 20px 0;}
  .case-title-big{font-size:clamp(40px,10vw,60px);}
  .case-meta-row{flex-direction:column;gap:8px;align-items:flex-start;}
  .case-top{grid-template-columns:1fr;}
  .case-top-left{padding:28px 20px;border-right:none;border-bottom:1px solid var(--border);}
  .case-top-right{padding:0;}
  .case-metrics-grid{grid-template-columns:1fr 1fr;}
  .case-bottom{flex-direction:column;padding:24px 20px;gap:12px;}
  .quote-mark{font-size:40px;}
  .case-quote-text{font-size:16px;}
  .report{margin:0 20px;}
  .report-body{grid-template-columns:1fr;}
  .report-left{border-right:none;border-bottom:1px solid rgba(59,158,255,0.12);padding:24px 20px;}
  .report-right{grid-template-columns:1fr 1fr;}
  .report-header{flex-direction:column;gap:6px;padding:12px 20px;}
  .report-footer{flex-direction:column;gap:4px;padding:12px 20px;}

  /* METRICS BAND */
  .metrics-band{padding:0 20px;}
  .metrics-band-inner{grid-template-columns:1fr 1fr;}
  .mb-item{padding:28px 20px;border-right:1px solid rgba(255,255,255,0.08);}
  .mb-item:nth-child(2){border-right:none;}
  .mb-item:nth-child(3){border-top:1px solid rgba(255,255,255,0.08);}
  .mb-item:nth-child(4){border-top:1px solid rgba(255,255,255,0.08);border-right:none;}
  .mb-n{font-size:36px;}

  /* PROCESS */
  .step{grid-template-columns:48px 1fr;gap:16px;padding:32px 0;}
  .step-num{font-size:34px;}
  .step-title{font-size:26px;}
  .step-body{font-size:15px;}

  /* WHAT SETS US APART */
  .apart-grid{grid-template-columns:1fr;gap:24px;}
  .apart-right{position:static;padding:28px 20px;}
  .apart-right-title{font-size:24px;}

  /* TESTIMONIALS */
  .testi-grid{grid-template-columns:1fr;}
  .testi-inner{padding:56px 20px;}

  /* OFFER */
  .offer-section{padding:56px 20px;}
  .offer-title{font-size:clamp(42px,10vw,60px);letter-spacing:-1px;}
  .offer-body{font-size:16px;}
  .offer-cards{grid-template-columns:1fr;}
  .btn-white{width:100%;justify-content:center;}

  /* FOOTER */
  footer{padding:48px 20px 32px;}
  .footer-top{grid-template-columns:1fr;gap:32px;}
  .footer-logo{font-size:36px;}
  .footer-bottom{flex-direction:column;gap:8px;}

  /* HERO FRAME */
  .hero-frame{margin:8px;border-radius:4px;}
}

/* =====================
   MOBILE OVERFLOW FIXES
   ===================== */
@media (max-width:768px){
  /* Fix case study left panel text overflow */
  .case-top-left{
    overflow:hidden;
    word-break:break-word;
  }
  .case-brief-text{font-size:16px;}
  .approach-t{font-size:15px;}

  /* Fix campaign row stacking */
  .report-body > .report-right,
  [style*="Recent campaign"] {
    overflow:hidden;
  }

  /* Campaign row — stack on mobile */
  .campaign-row{
    flex-direction:column !important;
    align-items:flex-start !important;
    gap:10px !important;
  }
  .campaign-right{
    width:100%;
    flex-wrap:wrap !important;
    gap:10px !important;
  }
  .campaign-stats{gap:12px !important;}
  .campaign-view-btn{
    width:100% !important;
    justify-content:center !important;
    white-space:normal !important;
  }
  /* Prevent grid children from blowing out case study width */
  .case-top > *{min-width:0;}

  /* Fix report right grid on mobile */
  .report-right{
    grid-template-columns:1fr 1fr !important;
  }

  /* Fix case study card overflow */
  .case-card{overflow:hidden;}
  .case-top{overflow:hidden;}

  /* Fix report margin */
  .report{margin:0 !important;}
}
